The Breakpoint · AAF District 10 Summit

When the Wave Hits, Where Will You Be?

Galveston
Texas
Oct 8–10
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Days
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Hours
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October 8–10, 2026 · Moody Gardens, Galveston
Abstract zigzag and linear shapes in blue and orange on a black background.
We set standards, not just surf the changes
‍✺
We set standards, not just surf the changes
‍✺
We set standards, not just surf the changes
‍✺
We set standards, not just surf the changes
‍✺
We set standards, not just surf the changes
‍✺
We set standards, not just surf the changes
‍✺
The Breakpoint 2026, D10 Summit, hosted by AAF Houston
About the Summit

Make this moment count

Advertising and marketing leaders from Texas, Oklahoma, Louisiana, and Arkansas come together in Galveston for three days of keynotes, case studies, and working sessions. Compare notes, set shared standards, and learn how the same wave is hitting different markets.

Register

Be in the room when the wave breaks

Don't miss the ride as the tide rises. Early-bird rates open first, and AAF members save on every pass.

Best rate · Limited time

· Early Bird ·
AAF Member

$349
per attendee · until early-bird close
Limited time

· Early Bird ·
Non-Member

$399
per attendee · until early-bird close
Standard

· Regular ·
AAF Member

$400
per attendee
Standard

· Regular ·
Non-Member

$450
per attendee
You're on the list. We'll send speaker reveals, agenda drops, and a heads-up before early-bird pricing ends, straight to your inbox. Add us to your contacts so nothing slips into spam. See you when the wave breaks. 🌊
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Breakpoint agenda

Three days at the Breakpoint

Arrive

Thursday · October 8
  • 3:00 PM · Registration opens
  • 5:30 PM · Welcome to the Summit
  • 6:00 PM · Welcome reception

Immerse

Friday · October 9
  • 9:00 AM · Opening keynote
  • All day · Workshops, brand & agency breakouts
  • 12:00 PM · Keynote luncheon
  • 5:00 PM · Evening reception

Decide

Saturday · October 10
  • 9:00 AM · Opening keynote
  • Morning · Consultant & agency breakouts
  • 12:00 PM · Keynote luncheon
  • 2:30 PM · District meeting
  • 5:30 PM · Celebration happy hour
Speakers

Voices that shape advertising

Hear from industry leaders turning real campaigns into the next wave of advertising.

Russell Ybarra
Featured

Russell Ybarra

Gringo's Tex-Mex

keynote luncheon

Friday 12:00 PM

Alex López Negrete
Featured

Alex López Negrete

Lopez Negrete Communications

the H-E-B story

Friday 2:30 PM | panel

Alex “AJ” Nydick
Featured

Alex “AJ” Nydick

AI Digital

AI Transformation

Friday 9:00 AM | opening keynote

Venue & hotel

Moody Gardens, Galveston

Moody Gardens combines stunning natural beauty with modern amenities, making it the perfect venue for the Breakpoint summit, just a short drive from Houston. The iconic glass pyramids host attractions like an aquarium, rainforest, and discovery museum, offering a vibrant setting for networking and learning. This tranquil environment fosters reflection and creativity, crucial for the innovative discussions planned.

Guests relaxing in the Moody Gardens Hotel resort pool with red and blue umbrellas.Aerial view of the Moody Gardens glass pyramids above the hotel's resort pool.The Moody Gardens Hotel exterior and entrance signpost, framed by palm trees.